Hispanic homeownership is growing at a record pace despite affordability and inventory challenges across the United States. Fueled by rapidly forming households, a key precursor to homeownership, and younger homebuyers (the median age of Hispanic first-time...
In today's competitive housing market, Millennials and Gen Z face numerous obstacles on their path to becoming homeowners. However, there is a valuable opportunity for mortgage lenders and originators to connect with potential customers through financial education....
Navigating the mortgage transaction process can be an emotionally charged journey, not only for first-time homebuyers but also for seasoned homeowners. Mortgage originators often encounter challenges when working with first-time homebuyers, as the level of mortgage...
Goal What's A Mortgage sought to create a mobile financial well-being app that would cater to consumers at various stages of their homeownership journey. The app had to appeal to renters who could be a few years from buying a home and help prospective homebuyers...
The economic and housing conditions have significantly shifted home buying patterns in the past year, raising questions about the attitudes of future homebuyers towards homeownership. The National Association of REALTORS® (NAR) reported an 8% decrease in...
Nine in ten originators receive clients from referrals, according to the MGIC Loan Originators Survey Report. To expand your sales pipeline and increase business opportunities it's essential to build strong relationships with professionals in related industries....
As technology continues to evolve, it is crucial for credit unions to adapt and embrace digital financial tools to better serve current members and attract new members. According to the Credit Union National Association (CUNA), the average age of credit union...
Homeownership is a critical component of financial stability and wealth building, but for Black Americans, achieving and sustaining homeownership has been a long-standing challenge. According to the U.S Census Bureau, the homeownership rate of White households was...
First-time homebuyers were the focus of 85% of originators in 2022, yet they only made 26% of home purchases. When your marketing efforts are focused on a subset of consumers who have already begun their homeownership journey, you face intense competition from...
Most homebuyers connect with a real estate agent before they connect with a loan officer. After referrals from past clients to their family and friends, the majority of loan officers receive more referrals from real estate agents than any other source. If loan...