As refi mortgage applications fluctuate weekly and many homebuyers decide to wait for home prices to become more reasonable, mortgage leads are getting more competitive and expensive. Demand for paid mortgage leads, which are predominantly refinancing leads, has...
Homebuyers who are making an offer using FHA financing (9.6% of applications for week ending July 16, 20211) or VA financing (10.5% of applications for week ending July 16, 20211) are finding it difficult to compete against buyers who are financing using a...
Student loan debt is one of the major barriers facing first-time homebuyers to qualify for a mortgage. In 2020, 51% of all buyers said that student loans delayed their ability to save for a down payment or save for their home purchase, according to the 2020 Home...
As we celebrated our nation’s independence last weekend, I couldn’t help but think of the financial freedom that homeownership provides. For many low-to-moderate income first-time homebuyers, the current growth of home prices is pushing that dream further out of...
While soaring home prices and low inventory are probably stressing your first-time homebuyers, there’s another segment of your borrowers who are sitting pretty – your homeowners. If you’ve noticed your refi pipeline drying up, you’re not alone. That’s...
Just when you thought you’d mastered your marketing strategy to Millennial (Gen Y) homebuyers, there’s a whole new homebuyer demographic to understand. Centennials, also known as Gen Z, were born from 1997 to the present, so the oldest is currently 24 years old....
With demand outstripping supply across the nation and homes often attracting multiple bids, it should come as no surprise that CoreLogic has reported that home prices were up in April 13% year over year. In FinLocker’s hometown of St Louis, real estate agents...
The average time to close a purchase mortgage was 49 days in April, down from the 46 days one year ago in April 2020, according to a recent report from ICE Mortgage Technology. Fingers have been pointed at long lead times with appraisers, inspectors, and other...
Many first-time homebuyers aren’t waiting around for the homebuyer grants. They’re jumping off the fence and landing with two feet to hit the ground running in their quest to buy a home. According to a recent report from the National Association of Home Builders,...
The proposed first-time homebuyer down payment assistance bill is a step in the right direction to help break the cycle of families renting generation after generation and put them in a better position to start creating personal wealth they can pass to the next...