Business Building Center
How Loan Officers Can Create a High-Converting Sales Funnel
After three decades navigating the ups and downs of the mortgage industry, I can say this with confidence: we’ve entered a new era. The loan officers who will succeed going forward are the ones who control the top of their sales funnel - not those who rent it or...
FinLocker Helps First-Time Homebuyers Compete in Red-Hot Purchase Market
Many first-time homebuyers aren’t waiting around for the homebuyer grants. They’re jumping off the fence and landing with two feet to hit the ground running in their quest to buy a home. According to a recent report from the National Association of Home Builders,...
How FinLocker Is Helping the Next Generation of Consumers Become Homeowners
The proposed first-time homebuyer down payment assistance bill is a step in the right direction to help break the cycle of families renting generation after generation and put them in a better position to start creating personal wealth they can pass to the next...
FinLocker Can Improve Lead Conversion for Mortgage Originators and Brokers
Zillow is predicting 2.5 million new households will enter the housing market in 2021. In contrast, the MBA predicts that refi’s will reduce to just 24% of origination volume by the end of 2022. As mortgage rates rise and refinance volume drops, originators who are...
How FinLocker Streamlines the Mortgage Pre-qualification Process
Just when you thought you had enough to do with generating leads, pre-qualifying borrowers, processing loans, and retaining those customers, you get to repeat one of the tasks on your list. Low inventory continues to be a major challenge nationwide. Two-thirds of...
Planning Your Pivot: Learning From 2020 to Prepare for 2021
Many of the mortgage lenders and originators who successfully transformed their business almost overnight in March 2020 had a record year in 2020. 2021 is expected to be another year of change. Now is the time to identify what strategies elevated your business in...
Having a Lion Mindset Helps Millennial Buy First Home
Ethan was typical of many young first-time homebuyers. He had a short credit history, an average credit score and thought the only way to qualify for a mortgage was to have a 20% down payment. What was different about Ethan is that he worked at FinLocker and had...
How Fintech Makes it Easier to Deliver Borrowers a Personalized Mortgage Experience
Borrowers come to you at all levels of financial preparedness. First-time homebuyers can have student loan debt, an average credit score, a high DTI, and insufficient savings to cover their down payment and closing costs. How do you get each borrower...
How Consumer-Permissioned Data Provides Consumers With Extra Protection During Financial Transactions
Consumer-permissioned data puts the consumer in control of what transactional data they share with a lender, insurance company, other financial institutions, or service providers. What is consumer-permissioned data? Consumer-permissioned data is personal...
Bringing Financial Wellbeing to the Black Community
In honor of Black History Month, we’ve examined the racial disparity in homeownership and ways for the fintech, finance, and mortgage industries to improve Black Americans' homeownership rate. Homeownership is the primary way that American families accumulate...
A Case for the Financial Go Bag
Vetted VA is an online community where Veterans can ask real estate and mortgage questions and receive answers from a network of Vetted Financial Professionals without being solicited. Vetted VA founder, Christopher Griffith was seeking additional financial tools...
5 Ways to Fill Your Pipeline With Millennial Homebuyers
At the conclusion of 2019, prior to the Coronavirus changing the way we live and work, Millennials - those born between 1981 and 1996 (turning 25 to 40 in 2021) – had a 47%1 share of primary home loan originations of the market. As 2020 progressed, and office...
Qualify More Borrowers With a Top of the Funnel Digital Transformation
Updated December 14, 2022 Digital mortgage applications have become industry table stakes. While some companies offer a digital solution to get prospects pre-qualified quickly, other companies have expanded beyond the initial loan application to provide an entirely...